Opinion
Paul Keane's picture
Paul Keane

Something Old, Something Borrowed, Something New

 

I read an article on the weekend in the Weekend Herald of the "Developing Character on K Rd ". For those of you not living in Auckland, K Road ( Karangahape Road) in Ponsonby is a traditional Auckland road known more famously as an afterhours entertainment area, most cities have these strips. 

The article made me consider "change" and the impact it can make on an area or a business.

Some 20 years ago or thereabouts, RCG bought a building in East Street just off K Road as we thought we not only should own our own building, but we expected the area to improve and come to life. With that we expected to make some money from the improvement in the capital value etc. A good idea, as we were young and enthusiastic, and why wouldn't the property market improve with businesses taking over those dilapidated buildings in the seedy part, just off K Road.  The truth was that the area we were in maintained its reputation for afterhours activities and over the course of our ownership, the area never really improved and we subsequently made the decision to sell the building and move to Parnell where the company is currently located. The “change" we expected therefore never eventuated.

It may well be that current development of K Road could materialise and the area could "change" but my own feeling is that the area will pretty much maintain its traditional reputation so expectations for an upmarket environment may continue to be a long time coming.

I was also intrigued over the adoption by Foodstuffs in the announcement of the "change “they were going to make to the Supermarket business by introducing "10 new Fresh Collective Stores" to the Auckland market. Some of you may recall my comments on this possibility some weeks ago when we discussed the takeover of the former "Nosh Store" in Constellation Drive on Auckland's North Shore. The move didn't surprise me as the demand for small "mini markets" in growth driven residential environments was a no brainer.

What did surprise those of us in RCG however are the similarities between some of Farro’s Design componentry and the new Foodstuffs outlets.

RCG has been the designer of Farro since its inception. We are proud to have the relationship with the owners James and Janene Draper and we are also proud of the effective design concept that works for all the Farro outlets. We are constantly reviewing and changing the layout and design to ensure that we stay ahead of the market and up to speed with customer needs. Farro is authentic and as a start-up brand competing against major cooperation’s we believe Farro has shaken the supermarket industry.  As a result, this is driving competition which can only be a good thing for customers and the industry itself.

Although, it seems hard to believe that Foodstuff Operators could convert from a Four Square to a Fresh Collective and compete with Farro; so will they simply be “mutton dressed up as lamb”?  Farro is authentic whereas Fresh Collective as a name and the concept suggests, is a corporate trying to imitate authenticity - this never seems to work, and it didn’t for Nosh.


RCG In the News

BNZ Christchurch – community 101

Community 101 is the culmination of a collaborative effort between BNZ, its co-workspace partner Generator and advice from third party consultants, including RCG. Whilst co-working is neither new nor unique, the community 101 concept involving the integration of a traditional Retail Banking environment with co-workspaces and the opening of the latter to both customers and non-customers appears something uniquely BNZ.

As a concept, community 101 will continue to evolve, providing a set of new, environmentally based experiences and services for users of these spaces. This strategy taps into the strengths BNZ has in the SME sector, offering users a blended personal and business banking experience.

Community 101 recognises how people are working now - mobile, low cost, opportunity focused, heavily networked and desirous to be part of an active and thriving community. The early indications are that community 101 satisfies these things.

 

(Source: NZ Herald)


In The Press

Local Media Highlights  26 June - 3 July 2017

Auckland's average house price down by $73,639 since February

The housing market is feeling the winter blues, with average asking prices of homes newly advertised for sale on Realesate.co.nz falling in a majority of districts in June.

(Source: Interest)

Earthquake conference back on the agenda in Christchurch

A major earthquake conference is back on the agenda after being cancelled late last year.

(Source: Stuff)

Average earner $5k better off in growth KiwiSaver fund

People who sit in a conservative KiwiSaver fund over their whole working life could be missing out on thousands of dollars in returns.

(Source: NZ Herald)

Capital more optimistic as economic conditions improve

Business confidence is continuing to improve in Wellington, with BusinessNZ also reporting a slight nationwide uptick in economic conditions.  

(Source: Stuff)

 

© RCG Ltd 2012
The views expressed on this website do not necessarily represent the views of RCG Limited or its directors and is intended for guidance only. RCG Ltd accepts no responsibility for parties acting on the material within, or for any omissions and errors. This website is owned by RCG Ltd, you may not reproduce, publish or transmit the articles published on this website in any manner without the prior written consent of RCG Ltd. | RCG Limited, registered architects with the NZRAB since 1989 | RCG Realty Ltd, licensed under the Real Estate Agents Act 2008