Electrix

RCG worked with Electrix’ brand agency Marque to create an office concept which would bring to life their new brand identity.

Electrix is a leading provider of electrical engineering, construction and maintenance services to asset owners in the industrial, infrastructure, utility, commercial and resources sectors.

Electrix needed a design that would enhance their office culture – people taking pride in their work, being performance oriented and striving to deliver value.

We employed elements of the new brand image which affirmed these values; pride, performance, and delivery - and constructed large scale graphic statements, which we placed in communal areas.

To complement these statements and add depth, we created bespoke faceted wall panels, textured wallpaper and delicate vision strips. These detail orientated pieces extend throughout the office and create spatial complexity.

The fitout has reinforced the company’s business development strategy and generated greater awareness amongst employees of the importance of the Electrix brand in their roles.

Share Project: 
Services: 
Interiors
Branding
Leaders: 
© RCG Ltd 2012
The views expressed on this website do not necessarily represent the views of RCG Limited or its directors and is intended for guidance only. RCG Ltd accepts no responsibility for parties acting on the material within, or for any omissions and errors. This website is owned by RCG Ltd, you may not reproduce, publish or transmit the articles published on this website in any manner without the prior written consent of RCG Ltd. | RCG Limited, registered architects with the NZRAB since 1989 | RCG Realty Ltd, licensed under the Real Estate Agents Act 2008